英语翻译BMI FINAL:DEVELOP YOUR OWN PRODUCTFOR EACH OF THE UNITS BELOW YOU NEED TO PROVIDE COMPLETE AND THOUGHTFUL EXPLAINATION(S) OF YOUR CHOICES,TO SUPPORT YOUR IDEAS.(TELL ME WHY YOU MADE THE CHOICES YOU DID!)USE SUCH SOURCES AS YOUR TEXT,NOTES
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英语翻译BMI FINAL:DEVELOP YOUR OWN PRODUCTFOR EACH OF THE UNITS BELOW YOU NEED TO PROVIDE COMPLETE AND THOUGHTFUL EXPLAINATION(S) OF YOUR CHOICES,TO SUPPORT YOUR IDEAS.(TELL ME WHY YOU MADE THE CHOICES YOU DID!)USE SUCH SOURCES AS YOUR TEXT,NOTES
英语翻译
BMI FINAL:DEVELOP YOUR OWN PRODUCT
FOR EACH OF THE UNITS BELOW YOU NEED TO PROVIDE COMPLETE AND THOUGHTFUL EXPLAINATION(S) OF YOUR CHOICES,TO SUPPORT YOUR IDEAS.(TELL ME WHY YOU MADE THE CHOICES YOU DID!)
USE SUCH SOURCES AS YOUR TEXT,NOTES,DISCUSSIONS IN CLASS AS WELL AS FILMS YOU VIEWED IN CLASS.
MARKS INCLUDE:
• KNOWLEDGE DISPLAYED
• APPLICATION OF SOFTWARE TOOLS USED
• CREATIVITY OF YOUR PRODUCT,LOGO,BRAND NAME,PACKAGING,AND SET UP OF REPORT
UNIT
YOUR MARK MARK PER UNIT
PRODUCT MIX 1:RESEARCH SUGGESTIONS AND STRATEGIES 5
PRODUCT MIX 2:TARGET AUDIENCE 5
PRODUCT MIX 3:PRODUCT DEVELOPMENT 5
PRODUCT MIX 4; PRODUCT DESCRIPTION AND DRAWN FACSIMILLE,if you are doing FOOD THAT IS DELIVERED than you need to include a menu,FOLLOW LABELLING LAWS AND RECOMMENDATIONS FOR NOTES AND THE TEXT 15
PRODUCT MIX 5:LOGO * 5
PRODUCT MIX 6:BRAND NAME 5
PRODUCT MIX 6b:SLOGAN 5
PRODUCT MIX 7:PACKAGING EXTERNAL AND INTERNAL IF REQUIRED,THIS IS NOT A DRAWN FACSIMILLE IT IS AN ACTUAL PACKAGE YOU MUST CREATE,follow labelling laws and recommendations from notes and text 15
COMBINATION OF PRODUCT AND PROMTION MIX:COMPETITORS DIRECT AND INDIRECT 10
PLACE MIX 1:PHYSICAL DISTRIBUTION CHANNELS 5
PLACE MIX 2:STORAGE,INVENTORY CONTROL (SHELF LIFE IF APPLICABLE) 5
PLACE MIX 3:POINT OF SALE SELECTION 5
PROMOTION MIX 1:ADVERTISING MIX 10
PROMOTION MIX 2:SALES PROMOTIONS AND PUPLICITY 10
PROMOTION MIX 3:WARRENTIES,AND GUARENTEES ETC.5
PRICE MIX:PRICING STRATAGIES 5
Overall Written project setup.10
TOTAL MARK 125
ALL SOURCES USED MUST BE INCLUDED IN A COMPLETE BIBLIOGRAPHY FOR TEXT,FOR PICTURES URLS ONLY.
SET UP AS FOLLOW,IN ALPHABETIC ORDER BY LAST NAME OF AUTHOR.IF CITING A TEXT MAKE SURE TO INCLUE THE PAGE NUMBERS BEFORE THE COUNTRY OF ORIGIN.
英语翻译BMI FINAL:DEVELOP YOUR OWN PRODUCTFOR EACH OF THE UNITS BELOW YOU NEED TO PROVIDE COMPLETE AND THOUGHTFUL EXPLAINATION(S) OF YOUR CHOICES,TO SUPPORT YOUR IDEAS.(TELL ME WHY YOU MADE THE CHOICES YOU DID!)USE SUCH SOURCES AS YOUR TEXT,NOTES
有些专有名词可能不太确切
开发自己的产品
在下面的每个单品里(部分/单元)里,你需要对你的选择做出完整、深入的解释,来支持的你观点.(告诉我你为什么给出你选的选项!)
运用诸如课本、笔记、课堂讨论、在课堂上观看的电影为资源.
分数包括:
• 展示的知识
• 使用的软件工具
• 你产品的创意,标识、品名、包装和创业报告.
单品(单元)
每一件产品的分数)YOUR MARK MARK PER UNIT
产品要素1:(产品组合/一种产品的不同形式) 研究意见与策略 5
产品2:受众群 5
产品3:产品开发 5
产品4:产品描述和图样精摹,你若开发菜肴,需要包括菜单,遵守笔记与课本中的标签法建议 15
产品5:标识 5
产品6:品名 5
产品6b:口号/标语 5
产品7:内外包装(如需要).这不是一个图样,而是你必须做出来的真实包装,根据笔记与课文中的标签法和建议 15
产品与促销的结合:直接与间接竞争者 10
要素1:物理派发途径 5
储存/放置要素2:储藏,控制存货(保质期,《如可用》) 5
储存要素PLACE MIX 3:POINT OF SALE SELECTION 5
促销要素1:广告 10
促销要素2:促销与宣传 10
促销要素3:担保与保证等 5
价格要素:价格策略 5
整片计划组织结构 10
总分 125
所有引用资源需须注明参考书目、文章.图片或网络连接.
以作家姓氏的首字母的字母顺序列出,如引用课本,请确保页码和国家